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About the author

Lydia Botha

Hi, I’m Lydia Botha. I’m a Chartered Accountant who hung up my accounting hat two years ago in exchange for a plum-coloured marketing hat. I help accounting professionals become more visible online through branding and content marketing to attract their ideal clients.

After working with and training many accounting professionals like you, I've put together this guide to help you stand out online as an expert with a professional and polished brand that will attract your ideal clients.