You're ready for a content strategy that does your marketing for you. One that speaks directly to your ideal clients and converts leads into paid sessions without you ever having to leave the couch.


Before you opened your private practice, you daydreamed about the days you would build a caseload full of ideal clients. You imagined being completely rid of insurance panels, or, at least only sticking with the ones with the highest reimbursements with the lowest hassle. And, you couldn't wait to be rid of your agency director and finally call all of the shots.

But once you opened your doors, you quickly realized the amount of work it takes to get a practice off the ground and to keep it running. So, you started to hustle. You met with all the doctors' offices, you reached out to all the local therapists, and you went to all the networking events. And the clients started to come.

You realized, "Hey, this is actually doable. I can build a profitable practice." But you quickly found yourself exhausted and on the brink of burnout. Even though things were working and clients were coming, you had to admit this marketing approach was unsustainable.

You’d sort of heard about content marketing and the fact that having an online presence can bring you clients. So, you threw together a quick blog post about mood disorders (or was it anxiety…), posted it to your website, and waited for the phone to ring. But nothing happened. The blog wasn’t shared, the post wasn’t read, and the calls didn’t come.

SO HERE YOU ARE:

You feel lost. And scared. And overwhelmed. You know you need a steady stream of clients to sustain your practice and continue to be of service to those in need. But, you also know that a perpetual high level of hustle is only going to drive you into the ground.

You know that if you continue to spend all of your time away from the couch networking and marketing your practice, you’re never going to have time for what it is you actually love – therapy.

You need to learn how to use your blog and social media the right way to turn prospective leads into paying clients.


THE CLINICIANS GUIDE TO CONTENT MARKETING: STRATEGY CALL IS A 2-HOUR, 1:1 VIDEO CALL DESIGNED TO MEET YOU WHERE YOU ARE AND TO DEVELOP A CUSTOMIZED BLOG AND SOCIAL MEDIA STRATEGY TO ATTRACT YOUR IDEAL CLIENTS. 


WHEN YOU SCHEDULE A STRATEGY CALL:

  • You will believe in your ability to speak to your ideal client in a way he or she understands and in a way that makes them want to schedule a session with you.
  • You will use social media without any doubts knowing that your blog posts are reaching your ideal clients and that those who need your help are reading your content.
  • You will feel confident that the content you post online represents your personal brand and spreads the message and mission of your practice.
  • You will possess a sureness about your marketing materials knowing that they are comprehensive and cohesive.
  • You will continue to grow your practice while saving time and preserving energy for yourself and your paying clients. 

CLICK HERE TO SECURE YOUR SPOT

$247

THE CLINICIAN'S GUIDE STRATEGY CALL PROCESS:

STEP ONE

Together, we will figure out how to 'niche down' your marketing message five levels. This will help us develop a language profile that speaks directly to your ideal client.

STEP TWO

We will work hand-in-hand to determine the best social media platforms to use to promote your content based on your ideal client's demographics.

STEP THREE

As partners, we will create a custom content marketing strategy designed to get your practice visible online and in front of your niche.

STEP FOUR

Together, we will generate an entire month's worth of blog and social media content ideas to share and start attracting leads.

STEP FIVE

You will walk away with a repeatable, tailored, and strategic process for creating all of the content you need to reach your ideal client. 

MORE ABOUT ME:

Marissa Lawton is a licensed counselor, national board certified counselor, and member of the American Counseling Association. She is also an avid content marketer and lights up helping female clinicians build their private practices through strategic and tailored online marketing.

Marissa is the creator of The Clinician's Guide to Content Marketing, a comprehensive system of masterclasses, strategy calls, and writing services that help therapists identify their niche, find them online, and generate content that speaks directly to their ideal clients.

CLICK HERE TO SECURE YOUR SPOT

$247

WHO BENEFITS FROM A STRATEGY CALL:

  • Clinicians who are excited to incorporate online marketing into their practice
  • Therapists who geek out at strategy and want to study the best ways to attract clients online
  • Practitioners who love to write/create video/post on social media and want to do so in the most effective way possible
  • Clinicians who want to step back from in-person networking, save time and energy, and dedicate themselves to their craft.

WHO ISN'T A GOOD FIT:

  • Therapists who don't believe online marketing can work for them.
  • Clinicians who hate to create content in any form
  • Practitioners who have absolutely NO time to devote to online marketing (don't worry, I can write content for you too)

FREQUENTLY ASKED QUESTIONS:

  1. I've never been on a strategy call before, what should I expect? You and I will meet over a video call for 2 hours. Together we will walk through The Clinician's Guide to Content Marketing Workbook and develop a custom content strategy you can use over and over to build your brand and hone your online presence.
  2. Do I need any special equipment? We will be using Zoom for our call. If you are on your desktop computer you will not need anything else. If you are on your phone or a tablet, you will need to download the FREE app.
  3. Are there any resources to help me further? I provide all of my strategy clients with a FREE workbook we will use during the call. Also, I give access to my Clinician's Guide Masterclass as a way to brush up on content marketing basics.
  4. What will be my biggest take-away from this call? Not only will you refine your niche and figure out exactly where to find them online, you will learn a repeatable, strategic way to generate 30 days worth of blog and social media content ideas that speaks directly to them.
  5. What if I get stuck or can't find the time to actually write the content? I am always available to chat via email. Or, you can hire me (at a reduced rate since we've already done all the strategy stuff) to write all of the blog and social media content you'll need for the next 30 days.

YOUR NEXT STEPS:

  • Click the "Yes, I Need This" button below
  • Purchase the strategy call with your PayPal account or scroll down to use your credit/debit card.
  • Once you have received payment confirmation, you will get a link to my calendar where you can schedule our call.
  • As soon as our call is scheduled, I will email you your FREE workbook and masterclass video as well as details about using Zoom.
  • We will meet in the Zoom meeting room at our scheduled time and get started building your content strategy and online presence.

CLICK HERE TO SECURE YOUR SPOT

$247