INTRODUCTION

This guidebook is aimed at equipping changemakers in the sector with an overview of the big drivers shaping positive change, as well as providing practical insights and knowledge at a time of converging crises as we look towards a decisive decade for our just transition.

Change is afoot
. Regenerative farming practices are becoming increasingly popular. A new generation of more environmentally savvy and health conscious consumers are now clamouring for more nutritious foods, and, in more responsible packaging. And many innovative changemaker brands are emerging to meet this demand.

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