Stop Googling for the answers and start reaching your ideal clients online today!

Find the answers to all your blogging questions in one place.

Get your step-by-step recipe to launching your accounting firm’s blog from scratch and start kicking sand into the eyes of your competitors.

Here's what you'll learn

DAY 1: Plan

How to brainstorm magnetic blog topics your ideal clients actually want to read (hello repeat visitors!)

DAY 2: Write

How to write engaging blogs that don’t feel like pulling teeth + the key elements each blog post should have

DAY 3: Rank

How to improve your Google ranking so people can find your blogs organically (without giving up a kidney to get attention)

DAY 4: Polish

How to choose memorable & eye-catching images to round off your blog (yes, they’ll take you more serious)

DAY 5: Share

How to get your blogs in front of more people’s eyes + choosing the right channels (no, not everyone uses Twitter!)

DAY 6: Boost

Guides & checklists designed to help you remember each step, unleash your creativity, and write faster & better

All the blogging tips and tricks to help your firm stand out online – you’ll never feel like an overwhelmed, clueless newbie again!

This course is for you if...

You’ve never blogged before, you’ve heard it’s a great way to market your accounting firm, but you have no idea where to start

You don’t really know what to write about or what your niche really wants to read, and you’re getting intimidated by that blank page

You’re not sure whether you’ve set your blog up the right way or if there are any steps you’re missing – we don’t know what we don’t know, right?

You have a blog but you struggle to keep to your schedule and you only get tumbleweeds and crickets every time you publish a new blog post

Here’s how it’s going to work:

Once you’ve signed up, you’ll receive your very first lesson via email. You’ll get a new lesson in your inbox at the same time every day, for five consecutive days.

Each lesson will teach you something new, you’ll get step-by-step directions and daily actions steps to complete, and by the end of the five days you’ll have a great recipe to follow that’s easy to stick to.

And because I’m an accountant myself, the course is filled with useful and relevant examples related to our industry, making it easy to understand the blogging concepts and how it relates to your firm.

Meet your instructor: Lydia Botha

Hi, I’m Lydia. I’m a Chartered Accountant who traded in my accounting hat for a plum-coloured marketing hat. I teach accounting professionals – just like you – to shine online, to reach the audience you want, make the money you deserve and help your clients to succeed in their ventures.

I believe that the best way to get results from marketing is to be your own marketing director. Because no-one knows your clients as well as you do. That is why I’ve created The Creative Accountant and why I’m bringing this free email course to you.

I can’t wait to help you conquer your marketing challenges! See you inside!