Lead Magnets

Creating a Lead Magnet is an important way to attract people into your audience that will be interested in what you are selling.  It gives you an engaged audience to market your goods and services to ensuring that your further communication is speaking to the right people.

Creating the right Lead Magnet will help to achieve this aim, but how do you decide what to base it on?  My tip sheet 5 things to consider when creating your first lead magnet will help you in the formulation of your ideas.   

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