Do you want to create a full time career around your passion for performance but don't know where to start?
Lucy Dixon
I have worked in the live music and events industry for the past fifteen years and knowing what sells and selling performers into events is my expertise. From initial conception of the product or act to executing a perfectly timed performance I have worked tireless hours and years to perfect my skills. Now, I want to teach you how in just six weeks.
My agency, House of Lemon, books musicians and performers for high calibre clients at venues worldwide as well as for festivals and private events. My career started at the legendary Bedford in Balham where I booked five nights a week of live music and helped to launch the live careers of well known artists such as Ed Sheeran, Michael Kiwanuka, James Bay, and Paolo Nutini. I have booked over a thousand performers for stages worldwide, planned and executed hundreds of events from luxury weddings to corporate events and have helped fill the diaries of many performers during my time directing the agency.
"Lucy is quite simply a joy to work with. Friendly, focussed and detail driven, I have relied on her services on countless occasions. Her background and expertise in the field of events and entertainment - specifically the music industry - is vast. I honestly can't recommend her enough."
Jay Marsh - Singer, Multi Instrumentalist, Band Manager, Producer
Cheeky Bonuses
The first five people who enrol on the course will get three bonus sessions :
" Lucy is hands down the best agent I've worked with. Ever professional, her connections, knowledge-base, and high quality of gigs reflect why she is such a talent in her field. If only I'd met her 10 years earlier I'd be headlining at Coachella by now!"
Alistair Wilson - Luxury Event DJ
Ben is a sound engineer who has worked in the events industry for 8 years, as well as being a performer and studio producer. He has worked on events at the Royal Albert Hall and Hyde Park, and as far afield as Russia, India, and Dubai, with bands as diverse as Ember (pop string trio), Jack Pack (swing singers and Britain’s Got Talent finalists) and Emma Shapplin (opera singer). From planning technical requirements on a festival stage, to mixing bands live on ITV’s This Morning, there’s very little that fazes him.
We will have a drop in expert during one of the weeks who focuses on confidence and mindset. This is an important subject for performers and being confident on stage and whilst networking will be covered.
I will be bringing in one of the top events planners in the UK to talk about what they look for when booking performers for their events.
"I've know Lucy for decade or so now... and I can tell you she’s been in and around the music and events scene a long and successful time!! She truly has a huge passion for music & the business around it. She’s a wealth of knowledge, experience and FUN!!
Always truly passionate about her work, a fantastic agent to work with and has a heart of gold. "
CJ Evans - Drummer, Touring Musician, Session Musician
Accountability
As creatives we are easily distracted, which is why we incorporate accountability into the course. Our private online group means that we keep each other accountable to finish tasks so that you get where you want to be faster.
Interactive Weekly Sessions
Each week, I will be live on Zoom delivering each module and answering your questions. You’ll get more from the course if you join in with the live sessions but they will be recorded for you to watch in your own time if you can’t make the live session.
Knowledge / Experience
I have worked in the live events industry for over 15 years and have learnt the hard way what it takes to succeed by trial & error and through ups & downs. I understand exactly what you need to take you to where you want to be. I have worked with performers who earn six figures a year from performing at events and I will share with you my learnings and insider tips and tricks.
Workbooks
Each week you will get a printable workbook that will get you implementing what I’ve taught you.
Group Support
You will be doing this course alongside people just like you who want to make money from performing. Having a group of supportive like minded performers will help you move forward, share your wins and lessons you have learnt along the way.
Online Course for Performers
500.00 GBP
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Week One - Introduction / You as a Product & Brand
During this week we will explore how you as a performer are essentially a product and how to best place that product and brand within the event market. We will look at the different options you can offer to make the most of your talent.
Week Two - Marketing
This week we will be looking at ways to market yourself as a performer including social media, websites, opt-ins, showcases and also talking about the most effective marketing materials to put together.
Week Three - Production - Guest Expert
This week our expert Ben will be taking you through the basics of production, putting together a tech spec and looking at whether you should invest in your own or work with a production company. Insurance, PAT testing and event logistics will also be covered.
Week Four - Pricing and Organising Yourself
During this week we will explore pricing and how this fits with your ideal client and what you need to think about when sending quotes as well as time management, event sheets and diary management.
Week Five - Working with Agencies and Event Professionals
Getting work from agencies is a great way to help fill your diary. We will be exploring the pros and cons of woking with agencies, how to approach agencies, exclusivity, industry etiquette and payments. We will also have a guest luxury event expert dropping in to talk about what they look for when booking performers for their clients.
Week Six - The Importance of Networking and Why Communication is Key
In my experience there is no better way than networking for getting gigs. We will explore networking etiquette, confidence, how to get invited to events that matter, who the best people to network with are and how online networking can be just as powerful.
Online Course for Performers
500.00 GBP
Thank you for your purchase
Have a great day!
“What I love about Lucy is that you can throw anything at her and she remains unfazed. “Can you help us with a two day festival with five bands and a silent disco?” No problem at all! It ran like a dream and the team, including the bands, could not have been nicer or more accommodating to work with. Thanks Lucy for making our festival the best festival EVER and allowing me to sit back and enjoy it!” Liz Hughes - Client
What kind of performers will benefit from doing this course?
Whether you are a Drummer, DJ, Magician, Singer or Ventriloquist you will learn invaluable information and get priceless support from enrolling in this course. If you want to earn money from performing, this is the right place for you. Whether you are just starting out in the events world or have some time under your belt, you will benefit and be ready to fill your diary and start making memories for people once the pandemic eases. I truly believe that once celebrations and events are up and running again, the demand for live event performers will be through the roof and you will be ready.
What is a Beta Course ?
This course is the first of its kind which is why I'm launching beta version at a low price. The content of this course is made up of over 15 years of experience, networking and industry expertise. The beta course is £500, this is a one off low price, once this course is launched again it will be at least double this price. With the bonuses this equates to £55 a session. If you implement what I teach you in this course you will be able to make your investment back easily through two gigs.
Do you offer Payment Plans?
This course is £500. There are two options for payments : one payment of £500 or two payments of £250 (payments due before 31.01.21 & 28.02.21 - if you'd like to go with this option please email me on Lucy@houseoflemon.co.uk). With the bonuses this equates to £55 a session. If you implement what I teach you in this course you will be able to make your investment back easily through two gigs.
When does the course start and finish?
Week 1 starts week commencing 15th February 2021 and the last week of the course will be delivered on the week 22nd March 2021.
What format is the content delivered in?
This is an online group course which means that each week you will be taught via Zoom at a specific time. Each session will last between one to two hours and there will be time for questions at the end of the session.
There is a maximum of 10 students for this course. You will be part of a private online community space where you can network and bounce ideas off other students and ask myself and other experts questions.
What if I can't make a weekly session?
All sessions will be recorded and you will have access to them 24 hours after the live session.
"Lucy is an absolute inspiration to work with. I worked with Lucy back at the start of my career (10 years ago now!) and she taught me the fundamentals of organisation, logistical management and work ethic that have carried me through to a massively fulfilling career in the music industry. Lucy is an extremely special individual with an acute, all encompassing understanding of what it takes to make it work in this business and an ability to communicate and implement that clearly and methodically. Plus she's awesome."
Lauren Stewart
Online Course for Performers
500.00 GBP
Thank you for your purchase
Have a great day!
Thank you for getting in touch!
I'll be back to you asap!