It all started on the 7:12 a.m. train that brought us to work every morning. Our train journeys were the rare moments of the day that we could share and where we could freely discuss our dreams and ambitions.
Then we both realized that our respective jobs and life rhythms were not fully blossoming. We were spending too little time doing what we enjoyed. We felt that we could accomplish something great and above all have more impact and meaning in our lives.
One day, we made the decision that would change everything: stop dreaming, and start acting !
Our first action was to go and live in South Africa for 5 months. Why? To have time, space, to enjoy fantastic new landscapes, climate, and culture, to let our creativity express itself.
During a walk on the tourist beach of Camps Bay, a child asked us for water. We gave him our water bottle. The joy expressed by this child following this gesture was the trigger.
The second step was to think about a professional project full of meaning and impact. But what kind of project could accomplish these objectives?
After yet another reflection, we found the high-impact project we wanted to create!
The SIDER bottle !
SIDER highlights your daily actions through strong characteristics:
Sustainable, Insulated, Design, Ecological, Reliable.
Beyond its functional aspect (BPA-free, stainless steel product), using SIDER allows you to have an impact on the daily life of disadvantaged communities at your level.
Do you wonder what the link is between the child who asked us for water in Cape Town and the insulated bottle he can't afford ?
By buying a SIDER bottle, you are participating in a sustainable socio-economic change in the township communities of Cape Town. First, we will donate 5 swiss francs per bottle sold to Ikamva Design: a social enterprise creating job opportunities and an extra income for artisans in Cape Town's township neighbourhoods. These artisans are often older persons who still support large families on their pension and are often the sole breadwinner in the household.
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